MARKETING FINANCE ANALYST

Job Title Marketing Finance Analyst

Department: Finance

Location: Bucharest

Role Overview:

As a Marketing Finance Analyst, you will act as a strategic finance partner for the Marketing team, providing financial insights and decision support to help drive profitable growth. You will bridge finance and marketing, ensuring that marketing investments, promotional activities, and brand initiatives are aligned with business objectives and deliver maximum value. You will support planning, forecasting, reporting, and performance analysis while contributing to effective decision-making across the organization.

Responsibilities:

• Partner with Marketing and Trade Marketing teams to provide financial guidance and challenge business proposals to ensure alignment with financial objectives.
• Analyze marketing and revenue performance, identifying opportunities to improve profitability and cost efficiency.
• Support marketing decision-making through pre- and post-promotion evaluations and assessment of marketing investment strategies.
• Monitor and evaluate brand, channel, pack, and trade projects, including verification of service delivery and return on investment.
• Prepare and deliver weekly, monthly, quarterly, and annual financial reports and business performance updates.
• Support monthly accruals and manage year-end accrual processes related to Marketing and Trade Marketing spending.
• Partner with key stakeholders to develop budgets, forecasts, and medium-term business plans.
• Conduct regular performance reviews with Brand and Trade Marketing teams, highlighting risks, opportunities, and improvement actions
• Ensure compliance with internal controls, financial policies, legal requirements, and expenditure governance processes.
• Build strong cross-functional relationships with Marketing, Revenue Management, and Finance teams.

Requirements:

Must have:

• Bachelor's degree in Finance, Economics, Business, Mathematics, Statistics, or a related field.
• 2-3 years of experience in Finance, Revenue Management, Commercial Finance, or a similar analytical role.
• Experience within the FMCG industry in Romania.
• Strong analytical and problem-solving skills with the ability to generate actionable business insights.
• Advanced Microsoft Excel skills.
• Advanced English communication skills, both written and verbal.
• Ability to influence stakeholders and confidently challenge business assumptions using data and financial analysis.
• Strong financial planning, budgeting, forecasting, and reporting capabilities.
• Business fluency in Romanian and English

Nice to Have:

• Previous experience partnering with Marketing, Trade Marketing, or Revenue Management teams.
• Experience evaluating promotional effectiveness and marketing ROI.
• Exposure to multinational or matrix organizations.
• Knowledge of governance, compliance, and risk management processes.
• Strong stakeholder management and relationship-building skills.
• Strategic thinking mindset with a proactive approach to identifying opportunities and driving business improvements.
• Curiosity, business acumen, and a continuous improvement mindset.

What we offer:

•Working for the Beer Industry Leader, where the passion for what we do, the friendships we develop and the growth opportunities we have are the main ingredients of our success

•Comprehensive Medical Subscription: Health coverage to keep you in good shape.

•Life Insurance: Peace of mind with a secure life insurance plan.

•Bonus for special events: Additional incentives for special life events.

•Annual Bonus Scheme: Reward for your contributions with an engaging bonus program.

•Access to Benefit Platform: A wide range of perks that you can tailor flexibly to your needs.

•Extensive Training & Development: Grow your skills with various training sessions and development programs.

•Wellbeing programs: Access to an Employee Assistance Program.

•Monthly beer quota

Asahi Europe & International is part of Asahi Group Holdings, a global beer, spirits, soft drinks and food group with leading positions in European and Asia-Pacific markets, listed on the Tokyo Stock Exchange, Japan.

Asahi Europe & International runs 19 production facilities in 9 countries across Europe and North America and is the custodian of some of the best beer brands in the world, including Asahi Super Dry, Pilsner Urquell, Peroni Nastro Azzurro, Grolsch and Kozel.

Within the Asahi Group, the remit of Asahi Europe and International is also to develop and manage all export markets globally, outside of East Asia, Japan and Oceania. Covering over 80+ markets and with over 10,000 passionate colleagues on board, the business is well positioned to inspire people around the world to drink better through our shared purpose of Creating Meaningful Connections.

Ursus Breweries is the largest beer producer in Romania and the market leader in the Romanian beer industry. The brands in the Ursus Breweries portfolio include: URSUS, Timișoreana, Ciucaș, Peroni Nastro Azzurro, Kozel, Azuga, Pilsner Urquell, and Asahi Super Dry.

Currently, Ursus Breweries operates three breweries located in Brașov, Buzău, and Timișoara, as well as a mini production facility in Cluj-Napoca. Ursus Breweries is part of Asahi Europe & International. For more information about the company and its programs, please visit: www.ursus-breweries.ro & www.desprealcool.ro

We are committed to nurturing a workplace where we celebrate and respect difference, and support everyone to be true to who they are! At Ursus Breweries, part of Asahi Europe and International, we believe you can SHINE AS YOU ARE - no matter your age, gender, ethnicity, sexual orientation, disabilities, religion, or beliefs. We want to support you to be courageous in your individuality and to know that whoever you are and whatever your circumstances, you can belong with us without having to conform